Savannah Children's Theater
Awareness Campaign
Awareness Campaign
Intro to Advertising Spring 2010
Campaign idea for SCAD's pitch to Savannah Childrens Theater - Playing Pretend
With minimal cost in mind I proposed that a few banners be placed in Forsythe Park in downtown Savannah where there are the largest and most frequented playgrounds. I also created a small table card to be placed in the theater's sponsor's businesses which would have contact information and a CQR code that linked to ticketing information and directions to SCT. Finally I suggested that the theater plan a flash mob performance on the stage in Forsythe on a Saturday when the park is always packed with families shopping at the farmers market in front of the stage.
Campaign idea for SCAD's pitch to Savannah Childrens Theater - Playing Pretend
With minimal cost in mind I proposed that a few banners be placed in Forsythe Park in downtown Savannah where there are the largest and most frequented playgrounds. I also created a small table card to be placed in the theater's sponsor's businesses which would have contact information and a CQR code that linked to ticketing information and directions to SCT. Finally I suggested that the theater plan a flash mob performance on the stage in Forsythe on a Saturday when the park is always packed with families shopping at the farmers market in front of the stage.
Banner Ad Placement in Forsythe Park
Table Card Front
Table Card Back
Table Card Placement
